To help provide essential Internet access to workplaces, virtual classrooms, and medical resources during the Covid pandemic, the FCC set up the Emergency Broadband Benefit Program (EBBP) for qualifying families. This program offers hard-hit households a monthly discount toward Internet service through their local carriers. One of PerfTech’s ISP customers recently used in-browser messaging to remind delinquent EBBP users of their benefit and how to continue uninterrupted service. Read more . . .
With the introduction of PerfTech’s in-browser messaging platform well over a decade ago, ISPs immediately realized the opportunity to address overdue subscription payments with their customers in a non-confrontive manner. In early June of this year, a top-tier ISP redesigned their late bill pay messaging to convey new policies and achieve prompt engagement. Due to the sensitive nature of late bill pay, the campaign is delivered in two stages: the first announces the “important account notice” and asks whether the active recipient of the message is the account holder; the second message, if triggered by a “yes” to the first question, explains the consequences of missing payment and presents options to pay. Read more . . .
We are all familiar with EAS (Emergency Alert System) tests that are broadcast via television, radio, and for some, cell phones. Normally considered simply annoying for interrupting channel broadcasting with sound and crawling messages, the alerts can potentially cause a total disruption to TV viewing after the alert has completed. In that case, the subscriber’s only recourse is to reboot their set-top box. To ensure a smooth experience, one regional ISP used PerfTech’s in-browser messaging platform to prepare its customers for an upcoming, five-minute long EAS test. Read more . . .
A major national ISP and customer of PerfTech’s in-browser messaging system used the platform this summer to alert students that their current discount on high-speed Internet service was coming to a close. While the discount program was expiring, the students were offered another option to continue service by enrolling in the federal Emergency Broadband Benefit program. Read more . . .
After prior messaging to complete a modem swap of older DOCSIS 2 modems, a large ISP decided to make one last-ditch effort to reach customers who had not yet acted. Using PerfTech’s Bulletin System, the ISP reached out to those remaining subscribers with an in-browser message explaining their phone service would no longer work without the new, free-of-charge modem. The message contained multiple ways to contact the provider by: text, twitter, the ISP app, phone number, and a link to order online. Read more . . .
